Hailed as “unassailably the best bowl week diversion” by Sports Illustrated, the Rodeo Bowl has quickly become one of the most famous bowl week events in the country. Every year, both teams enjoy an evening filled with various rodeo themed shenanigans, delicious barbecue from Demeris Bar-B-Q, and live Texas Country music around the campfire. The event is part of the Bowl Week activities benefitting DePelchin Children’s Center, Houston’s oldest children’s charity and the Official Charity Partner of the Academy Sports + Outdoors Texas Bowl.
From the moment the teams arrive, escorted in by members of the Houston Livestock Show and Rodeo Speakers Committee on horseback and greeted by real-life rodeo clowns, they are immersed in an authentic Texas Rodeo experience. The teams square off in 7 competitions, ranging from an offensive line dance-off, to a hay bale toss, all the way to a race to see who can tackle and chalk brand a live calf the fastest. The winning team receives bragging rights and a shiny new Rodeo Bowl trophy to take back home.