What: Bowl Bash will pit Longhorns and Tigers fans against one another to find out who has the best fans in college football! Fans will converge on local bars in Midtown, Houston to compete in contests and giveaways while meeting Gridiron Legends, Team Mascots, Cheerleaders and more! At the end of the night, whichever teams have the most fans in attendance will be crowned the Bowl Bash Champions!

When: Tuesday, December 26 | 6pm-12am

Where: Midtown, Houston | Schedule to follow

What: Kick off the 2017 Bowl Week right with Texas Country legend Robert Earl Keen at the House of Blues! Don’t miss out on one of Texas Music’s most entertaining shows and a great way to get your trip to Houston off and running ahead of the Academy Sports + Outdoors Texas Bowl.

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When: Tuesday, December 26 | 9pm-1am

Where: The House of Blues

What: TexFest is the Academy Sports + Outdoors Texas Bowl’s official pre-game party featuring live entertainment on the Bud Light Stage, food, family activities and partner booths. Featured performances from The Texas Longhorn and Missouri Tiger band and cheerleading squad will build to the team entries into the stadium prior to the game. This year will feature another exciting concert by a Bud Light Texas Country Artist! Come out early and be a part of the biggest pregame party in Texas!

When: Wednesday, December 27th | 4pm-8pm

Where: Gravel Lot (Southeast side of NRG Stadium outside of Bud Light Plaza)

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